My Website Optimisation Services is the science of adjusting a website's code, content and structure to make it visible on a search engine result page for particular keywords or combinations of keywords.The end-goal in any marketing venture is to generate a return on your investment, and SEO is capable of generating very attractive returns by bringing people to your website through search engines!
This is where I'll research a set of keywords that will work well for your website and are most effective in being presented on search results. I usually recommend clients to follow the long-tail keyword strategy, because shorter keywords are very competitive and require substantial resources to compete. Long-tail keywords are often a viable strategy for small businesses. The longer keywords offer higher conversions, because people are specific about what they want.
Link building is an essential factor of SEO. If you’ve used the internet then you most likely have clicked on a hyperlink that takes you to another website. These are referred to as backlinks, so in simple terms they are like votes for your website. Basically, you want more votes, because it’s somewhat of a popularity contest.
Like every popularity contest, the person endorsing you matters too! Having backlinks from spam web sites, and web sites not related to your industry can have a negative to neutral effect. For example, a dental website receiving a backlink from a pavement contractor doesn’t pass as much of a vote as another dental website would. Make sense?
|Things I will focus on:||In depth related Keyword Research||Acquiring one way links to increase your Link authority||Optimising Content with correct keyword Density||Working on Title, Meta tags and H1 tags||Other “on page” optimisation||Informal weekly online reports||Robot.txt Optimisation||Google XML Sitemap||Working on the HTML source code||Creation of new GEO location optimised pages||Manual submissions to top search engines||Manual Link Requests to Related Websites||W3C Validations for Home page||Image Optimisation||Log File Analysis||Email Support||Text to Code Ratios checked||Page load speed improvements|
I'll study your business and the products/services that are being offered. After this I'll work to optimise the different pages of your website, create content your visitors will value, and start connecting with other websites to promote yours! Every SEO strategy is different per client but to sum up what’s done during SEO, Keyword Targeting and Link Building.
|Bronze: £200||Silver: £400||Gold: £960||Rival Analysis||Rival Analysis||Rival Analysis||Keyword Research||Keyword Research||Keyword Research||10 Keywords||25 Keywords||50 Keywords||1hr SEO||2hr SEO||7hr SEO||1hr Content Creation||2hr Content Creation||7hr Content Creation||1hr Link Building||2hr Link Building||7hr Link Building||Keyword Report||Keyword Report||Keyword Report||Emailed Report||Emailed Report||Emailed Report||Sole Trader||Small Business||Medium Business|
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